Susan Lovett

With over three decades of dedicated experience in brand growth marketing, I’ve had the privilege of spearheading transformative strategies for leading B2B SaaS technology companies. My journey through this dynamic industry has been marked by impactful roles and the successful cultivation of brands that flourish in the digital age.

📈 Proven Track Record: During my tenure at Deloitte Consulting for 6 years, I honed my skills as a business development consultant, leveraging my deep industry knowledge to drive strategic growth initiatives that translated into tangible results.

🏎️ A Decade of Leadership: As Head of Marketing for AutoPoint for 10 years, I played a pivotal role in steering the brand’s trajectory, establishing it as an industry leader. My ability to blend innovation with a deep understanding of the automotive software landscape allowed us to surpass targets consistently.

🌐 Go-to-Market Visionary: My involvement with AUTOVIA, CarPay, and Velocity Automotive was centered around shaping their go-to-market strategies and nurturing their brand development. I take pride in crafting comprehensive strategies that resonate with target audiences and pave the way for sustained growth.

🛠️ Retail Automotive Software Expertise: My passion for the industry took root in 2000, and I’ve remained at the forefront of retail automotive software ever since. This industry insight is invaluable when crafting strategies that drive revenue growth through demand lead generation.

🧠 Thought Leadership Initiatives: I firmly believe in the power of thought leadership to elevate brands in today’s competitive landscape. Throughout my career, I’ve championed initiatives that position companies as industry authorities, fostering trust among clients and partners.

My mission is clear: to continuously innovate, drive brand growth, and exceed expectations.